Telemarketing / Lead Generation Specialist

25000.00 - 30000.00 GBP Annual + GBP25000 - GBP30000/annum
17 Oct 2019
24 Oct 2019
Contract Type
Exciting new opportunity for a Telemarketing / Lead Generation Specialist to work for a very well established, successful organisation

Client Details

My client is a well established organisation who have created a new position for a telemarketing/lead generation specialist to work alongside their marketing team.


Purpose of Role:

To research and identify organisations/client contacts

Make telephone contact with mainly potential but also some existing customers, to inform them about the company's products and service - using and preparing scripts, to obtain appointments for sales personnel.

Key Responsibilities:

Create, manage and segment regular outbound communication to prospect mailing list (by market/role).

Review and follow-up outbound communications to convert leads into sales opportunities - identifying KDMs, creating customer profiles and booking meetings.

Interact professionally with potential customers via phone and email, to discover their business needs and develop a positive business relationship.

Assess and analyse prospects' current process and requirements to facilitate the sales process and develop value propositions.

Provide engaging and articulate information about Arrow's value proposition to potential customers.

Maintain well organised, up-to-date and accurate sales information and activity reports in Salesforce CRM system and MailChimp.

Management of post-event lead input and follow-up through SalesForce campaigns.

Develop a strong knowledge of Arrow's products and services and understand how their benefits meet customer's needs in various market segments.

Work closely within the sales & marketing team and develop cooperative working relationships with all company colleagues.

Prepare and analyse Lead Generation reports - provide accurate progress information.

Adhere to company policies, procedures culture and business ethics.



Lead Generation - number of opportunities and contacts

Number of prospect conversations per week

Completion of agreed objectives

Key Skills:

High attention to detail


Good listening skills

Motivated, outgoing and energetic attitude


Effective and articulate communicator

Strong commercial acumen



Team player

Job Offer

This is a position that would suit someone who enjoys research and likes the introductory stage of business development and who can introduce the business development team to new customers.

Working hours:

Monday to Friday 8.30am - 5.00pm (these are standard hours - there is some flexibility on this if necessary

Salary GBP25,000

OTE - up to GBP5,000


To apply for this position please submit your current CV