PPC Manager

Star Employment Services
West Midlands
£25000 - £32000/annum
15 Sep 2019
02 Oct 2019
Contract Type
Full Time
PPC Manager

Our client is a digital agency based in Wolverhampton that offers cost-effective digital advertising solutions to SME's Our services cover most aspects of digital marketing including search engine marketing, display advertising, website design and build, video creation and distribution and specialist reporting.

They pride themselves in offering a first class customer service to their customers and working with them to help them achieve their business goals.

Key Responsibilities:

Onboarding new customers and setting up campaigns in line with their goals
Overseeing client strategy and campaign best practice
Working with Head of Paid Search to deliver quality processes and strategies for all key accounts
As a Google Ads expert, you'll be supporting junior members of the PPC team and business development team to deliver against their objectives
Attending client review meetings and preparing and presenting campaign reviews
Performing account audits for prospective customers, including communicating opportunities to the sales team and / or clients
Provide monthly reporting & conduct review calls to active accounts
Can independently design, launch and manage campaigns
Analysing conversion rates and making landing page recommendations to improve campaign performance
Point of contact for campaign queries and amendments
Manage the creation of keyword lists using the planner
Monitor keyword bids, budget caps, impression share, quality score and other core metrics
Provide creative copy suggestions
Raise concerns if budget is underspending /overspending or is inadequate
Ensure all campaigns are on track to deliver campaign goals
Keep up to date with developments in the Matchcraft platform
Keep up to date with industry developments and updates to Google Ads products
Keep active Google certifications


College / University education
Google certified
Bing accredited
Certified in Google Analytics


Proven experience of agency experience in a Paid Search role
Actively managed Google Ads campaigns on behalf of multiple customers
You have a passion for all things paid search and have up to date qualifications across paid search, Google Shopping and Google Analytics.
You enjoy taking ownership of your clients' paid search strategy, leading monthly account reviews with your client, and take pride in over-delivering against client expectations.
You are process driven and detail oriented, as well as being a team player helping those around you to grow.Salary: £25,000 - £32,000 per annum

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