Digital Marketing Executive

Recruiter
Michael Page Digital
Location
Rugby
Salary
£23k - £26k pa
Posted
13 Mar 2018
Closes
17 Mar 2018
Sector
General
Contract Type
Full Time

Reporting to the marketing manager, you will work, in particular, alongside the existing operational Marketing Executive to help deliver the marketing plan. With robust knowledge of Google Analytics, website improvement and social media management, you will help improve brand visibility and drive sales leads through these channels.

Client Details

International B2B business based in Rugby

Description

  • Working with our European digital team, provide an audit of the website and deliver a project to improve visibility, traffic and leads driven though this site
  • Audit, improve and maintain our intranet system
  • Develop KPI's and dashboards to communicate results to the wider business
  • Manage the maintenance and monitoring of social media channels
  • Work with the marketing team to deliver the marketing plan and specific campaigns with a particular focus on all digital opportunities
  • Complete design work and liaise with external support to deliver print and digital marketing collateral
  • To manage and support the creation of video media for both internal and external communications
  • To explore, assess and implement digital tools to improve processes and productivity
  • To explore, assess and implement digital tools to provide our customers with improved service and value
  • To work with the marketing team to deliver a range of tasks as and when demand on the department requires e.g. during major exhibitions
  • To work with the Insight Executive and Sales teams to manage CRM system and sales leads system

Profile

Experience

  • Prior marketing experience of at least 2 years or robust work experience and exceptional coursework for those at graduate level
  • Good command of Google Analytics, SEO and good awareness of PPC, Adwords and CMS
  • Evidence of working within a team to deliver a wide-ranging marketing plan
  • Awareness of ROI for marketing activities and a healthy commercial acumen
  • Construction and/or technical/engineering experience preferable but by no means mandatory

Job Offer

Competitive salary, ongoing career investment and development and fantastic progression prospects


This job was originally posted as www.jobsite.co.uk/job/960326455

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