Digital Marketing Director
Outstanding opportunity for an experienced Digital Marketing Director to join a market leading global business to lead all digital marketing activity across Europe.
This is a brand new role in the organisation, which makes it an incredibly exciting opportunity to come in and really drive digital transformation. With a remit to harmonise their digital presence across Europe, leveraging all digital channels and developing an integrated customer journey, there's huge scope in the role for whoever joins.
What's more, there's flexibility to work from offices in the West Midlands or South Yorkshire, with the potential for home working making it an option for people based further afield, no to mention a very competitive salary and benefits package.
Global manufacturer with multi-billion dollar annual revenues. Their core channels are currently b2b - retailers, merchants & trade - however, there's a clear ambition to develop more direct to consumer activity.
Their European operations span 12 countries so there will be regular travel to work with local market teams.
Digital Marketing Director tom come in to lead on all digital strategy, owning the budget, working collaboratively with the leadership team and driving a complete overhaul of current digital platforms and activity.
It's therefore essential that you have a track record of leading digital marketing activity within a large, ideally international, organisation. You'll have full responsibility for defining the customer journey and developing integrated digital activity that puts them at the forefront of their sector and of customer's minds.
You'll work closely with partner agencies and local country teams to develop best practice and a compelling digital roadmap, so you'll need to have experience of overseeing large scale design and build projects, along with leveraging all digital channels to drive awareness and deliver results. Experience will therefore need to include social, content, email, search, ECRM and measurement/evaluation.
As Digital Marketing Director you'll need to demonstrate a collaborative leadership style, the confidence and gravitas to influence thinking and a consultative approach that allows you to get buy-in and true collaboration across different in-country teams.
A truly phenomenal role for any senior digital marketer who's looking for an opportunity to really make their mark and progress. Apply now in the strictest of confidence for immediate consideration.