Campaign Manager 12 Month contract

Recruiter
BMS Performance
Location
Warwickshire
Salary
£32000 - £38000.00 per annum + Car
Posted
28 Jul 2017
Closes
17 Aug 2017
Sector
General
Contract Type
Full Time

Campaign Manager - 12 Month Contract - B2B - Warwick - £32,000- £38,000 + Car

  • Integrated campaign management marketing role to increase brand awareness and generate sales
  • Award winning company with a great culture that promotes a sociable environment and strong teamwork ethic
  • Company try to keep strong candidates following contract

The company recruiting the Campaign Manager - 12 Month Contract:

A fabulous fun environment where everyone works hard to market their products in the best possible way for brand exposure and sales generation. Part of a global group they are going from strength to strength and have experienced strong growth against the competition over the last few years. For a B2B business they are taking a modern approach to their marketing in order to increase market share and stay as one of the UK's market leaders. Although this is a contract to cover maternity, they do like to keep hold of good people.

The role for Campaign Manager - 12 Month Contract:

To drive business growth and brand awareness, you will own acquisition data driven marketing campaigns for a given brand and a given customer base.

  • Budgetary management
  • End to end data driven marketing campaigns from concept to measuring ROI
  • CRM analysis and segmentation - moving from a bespoke CRM to MS Dynamics
  • Personalised Email marketing campaigns, with automation tactics
  • Test and learn approach
  • Website content; copywriting and briefing agencies
  • Google Analytics; interpreting reports and making recommendations
  • Social Media
  • Direct Marketing; personalised via agency
  • SMS; personalised via agency
  • Work alongside colleagues that deliver PR/Brand marketing for consistency and fully integrated approach
  • Monthly face to face meetings with few big customers for dual marketing campaigns
  • Reporting, measuring KPI's

The requirements for Campaign Manager - 12 Month Contract:

  • Able to analyse data and spot opportunities i.e. how to slide and dice the CRM
  • CRM segmentation, Google Analytics, Email and Copywriting essential
  • Commercially minded and happy with measuring all marketing activities
  • Comfortable managing one person that needs support - this could be your first time managing as long as you are prepared to mentor
  • Able to brief agencies
  • Happy building relationships with colleagues and stakeholders
  • Happy in a lively sociable office

The package for Campaign Manager - 12 Month Contract:

  • £32,000 - £38,000
  • Car
  • 25 days holiday + stats - can buy 5 more days
  • Pension
  • Can work one day a week from home